Jonathan Flack

Jonathan is the Global and US Leader of PwC’s Family Office and Family Business practice. In his role leading the practice, Jonathan spearheads the strategy, operations, talent development, thought-leadership and marketing for the sector. He has published several thought leadership pieces on family governance, strategy and succession for families, which have been included in articles in national and international publications and webcasts. His efforts focus on developing collaborative, trusted and valued relationships with his family clients, anticipating their needs and creating the right approach to help them achieve their family and business goals.

Jonathan is a lead engagement partner to some of the US’s largest family-owned businesses and family offices. In that capacity, he leverages PwC’s extensive global network of partners and works with external advisors (attorneys, family business counselors, trust advisors) as needed to ensure the delivery of innovative solutions to multi-generational family businesses and family offices.

His innovative and visionary spirit instills an empathetic mindset in his teams, creating a differentiating client experience. His entrepreneurial drive stems from his experience launching two offices for the US firm (Nashville & Charleston) where he identified and developed high-performing teams, quickly gaining deep client trust and respect.

Jonathan received a BA from Wofford College. Jonathan is also a guest lecturer and faculty member at the Center for Family Enterprises at the Kellogg School of Management at Northwestern University, Vanderbilt University and the University of Southern California.

Jonathan’s passion for family businesses starts with his own commitment to family. His wife, English, is a pediatric cardiologist at Vanderbilt Children’s Hospital and have three girls Laney, Sadie and Clara.

Jonathan is an avid supporter of the arts and all things outdoors while traveling to six continents.